Your website, social media and other digital marketing collateral is only as good as your strategy. We help businesses understand the importance of well-defined goals that would generate measurable results. Using unconventional approach we deliver hard hitting strategies that surpass even your competitor’s expectations.
Digital marketing strategy
Integrated digital strategy
Web strategy
Search strategy
Social strategy
Why do you need a strategy?
First of all there needs to be a plan. A plan that will help you take the right decisions to make your company successful. Such plan is a strategy outline that will be used as a baseline for your future actions. Without a plan there can be no success.
Integrated digital strategy
Our strategic approach ensures we deliver only the most appropriate solution or tailored service for your business. With a strategic plan in place we then execute it and build beautiful user-friendly websites, design campaigns or improve your search engine ranking. And finally we measure the impact and support your on-going needs.
Web strategy
A roadmap with all action items
To build a website on its own or as a part of a campaign requires a well-crafted strategy. Web strategy defines a long-term iterative process to be used as the direction for design & build activities. We design successful web strategies with three goals on our minds: user-friendly product, fit for business, and suitable platform. Effective web strategy is a true backbone of every web project.
Search strategy
It starts with a solid foundation
That foundation comes from understanding of three basics of search marketing: Search Engine Optimization, Search Engine Marketing and Content Marketing. The first step in most search marketing campaigns is define your target audience. And that's exactly what we do as without the knowledge of your target market there can be no content or keywords decisions made. While designing your search strategy our primary focus is on ROI and finding gaps and opportunities.
Social media strategy
We understand your goals and the journey
As with any journey, the first step in creating a social media marketing strategy is to understand what are the goals. We first discover what is the purpose of your efforts and design the strategy accordingly. Whether you need to create or raise awareness of your brand or increase traffic and sales, strategy outline will be the roadmap how to get there. Then we execute, evaluate and amend.
What our clients say
Martin Grey have been brilliant throughout our entire engagement. Clearly understood our strict requirements in regards to the financial industry, have delivered on time and to budget. The great looking website and other marketing collateral already helped us take the business to the next level.
Nathan
Managing Director, JNF Capital
We started to work with Martin Grey a couple of months ago as we needed a fresh new looking updated website with a new logo. Martin met with me to discuss our needs and was very attentive and patience. Martin got to know the ethos and values of the company to ensure that this was reflected in the message that I was trying to project. Martin was very professional, patient and was in constant contact with me during the process and continues to provide ongoing digital marketing support to the company. I have been very impressed with the turnaround timescales, the quality of the work that he has provided and would highly recommend his services to other businesses. Thank you for making the transition an easy process and i have been very pleased with the new look of the company!!
Sharon
Managing Director, The Green Elf ECC Ltd
We hired Martin Grey in order to relaunch our company branding, revamp our website, further develop our business image and increase exposure. The process started with thorough analysis revealing some to us shocking facts about our previous provider and the quality of service we were getting. The initial development work was smooth, on time and on budget. We continue to work with Martin on an on-going basis and are very impressed with the impact the changes had on our business.
Rob
Director, Reward Van Hire